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Friday, May 20 • 12:30pm - 1:30pm
Why Your Content Sucks: (Hint: You Don't Have a Messaging Problem, You Have a Psychology Problem) FULL

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If you don't understand the psychology behind why your customers buy, then your content will always be fighting a losing battle. In this talk, we'll discuss how the brain makes decisions when it comes to purchasing a product, and give actionable steps to improve your content and see higher conversions.

avatar for Madison Taskett

Madison Taskett

Marketing Manager, JumpCloud
Constantly curious marketer with a dark sense of humor. I want to "eat the Earth", to live as fully as possible, to seek discomfort and push myself to be a better person every day. Specialties: digital empathy, content that sells

Friday May 20, 2016 12:30pm - 1:30pm MDT